Fifty Shades Darker is a 2017 American erotic romantic drama film directed by James Foley and written by Niall Leonard, based on E. L. James’s novel of the same name. The second film in the Fifty Shades film series and the sequel to the 2015 film Fifty Shades of Grey, it stars Dakota Johnson (HOW TO BE SINGLE, SUSPIRIA) and Jamie Dornan (THE FALL) as Anastasia Steele and Christian Grey, respectively, with Eric Johnson, Eloise Mumford, Bella Heathcote, Rita Ora, Luke Grimes, Victor Rasuk, Kim Basinger (LA CONFIDENTIAL), and Marcia Gay Harden in supporting roles.
On September 15, 2016, Universal released the film’s first official trailer, which amassed an unprecedented 114 million views in its first 24 hours, from various digital platforms such as Facebook, YouTube and Instagram. It received more than 2.5 million views on the film’s official Facebook page. Over 39.4 million views came from North America, while 74.6 million views came from over 32 international markets, including the U.K., Mexico and France. This broke the previous record, held by Star Wars: The Force Awakens, when it received 112 million views in the same amount of time in October 2015. The record was later surpassed by the second trailer for Disney’s Beauty and the Beast, with 127.6 million views in November 2016. © Universal Pictures / Focus Features. This project was completed under the name of Iconisus L&Y. It is part of the Iconisus portfolio. Dreamogram is a new separate entity and not a continuation of Iconisus.